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7 Step Daddy Strategy

7 Step Daddy Strategy

The US male grooming market was worth an estimated $20 billion, doubling its size in ten years. Men are becoming more sophisticated in their grooming habits, and salons that tap into this trend can grab a slice of this highly profitable hair and beauty demographic. Survey after survey shows the male grooming market is expanding. […]

June Focus: Dote on Dads

June Focus: Dote on Dads

For some beauty businesses, June signals the beginning of slower summer months. Kick off June with a Father’s Day Campaign, it may not be as big as Mother’s Day but it carries some definite marketing swagger. Most sales for Father’s Day will be at the last minute, making it the perfect pre-summer promotion. This June […]