How to transform your salon for the autumnal season. Clients visit the salon on average every 4 – 8 weeks; create an experience the moment they walk through your salon doors. The end of August marks the back-to-school season, a time of transition to packed routines thus making late August/early September the perfect time to […]
Graduation salon promotions are a must-have in your marketing calendar, especially as graduation season kicks off in May and runs through June. This celebratory time presents a prime opportunity for salons to attract new clients with special packages and services designed for grads. From junior high to college, students are investing in hair, makeup, brows, […]
Summer doesn’t have to mean slow season. Yes, clients are juggling vacations, school breaks, and endless sunny distractions—but that just means you need to get more creative with how you attract them. These five tried-and-true summer salon promotions are designed to fill empty appointment slots fast, create buzz around your brand, and bring in a […]
Prom Season Marketing Ideas for Beauty Businesses Prom season marketing isn’t just about curls and lip gloss—it’s a strategic way to build brand awareness, attract Gen Z clients, and turn one-night glam into long-term loyalty. Prom season kicks off in April and runs through May, giving salons a golden opportunity to reach a new generation […]
