Rock stars. What is it about them that makes us so giddy, emotional, and drawn IN? True, they live a life most people only dream about. The private jets, legions of fans, millions of dollars, and mega houses around the world. What’s NOT to covet?
But when you get underneath the flash and fabulousness, there’s another reason we love rock stars. They fully live, love, and light up the world as only they can. Plainly stated, they rock.
Regardless of who your favorite rock star is, the one thing all rock stars have in common is the embodiment of 4 key rock star assets.
Here are 4 easy ways to rock your salon.
Step 1: Walk Like A Rock Star
If you obsess about how to share your salon’s mission to the world, you’re in excellent company. All true rock stars are mission-driven, and hold a vision of rocking it out on stage to millions of screaming fans long before they ever go on tour.
So start with embodying your inner salon rock star. Walking like he/she would. Wearing the beautiful clothing your rock star wants to wear. Aligning your energy with your mission so whenever you leave the house or engage with your ideal clients, you’re magnetizing your salon rock star self as only you can. This is what lights up the world. So come on, get ready to ROCK!
Step 2: Talk Like A Rock Star
OK, you’re strutting your stuff as only you can. What’s next? It’s time to find your salon’s authentic voice and share it. This starts with creating magnetizing messaging that’s distinct and buzz worthy, and then engaging your audience authentically with what they NEED and want.
Step 3: Shock Like A Rock Star
You don’t have to be Lady Gaga to be shocking. But here’s the secret to rock star success: It’s not about trying to appeal to EVERYONE. True rock star status comes from owning your innate value, celebrating what makes your salon “special” and announcing it to attract the right kind of clients who NEED you, understand you, “get” you, and adore you.
Step 4: Rock Like A Rock Star
And finally, once you’ve mastered the art of walking, talking, and shocking like a salon rock star, it’s time to confidently step into the salon spotlight. Implement the 4 Rock Star steps to captivate transform YOUR salon business to rock star status. For help branding your salon like a rock star, contact us!