Creative Services

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Make a Strong First Impression with Brand Development by BeautyMark Marketing

a woman's hands holding a highlighter and computer mouse as she reviews photos of female models
You only get one chance to make a first impression, and you never really know the first place your potential clients are going to encounter your business. Therefore, you need a strong brand image that utilizes the power of charm to wow your audience anywhere they might find you, whether that’s online or in person. BeautyMark Marketing is a dedicated beauty branding agency with a wealth of industry expertise to guide your brand development. We’ll help you be more than just a pretty face—we’ll perfect and refine your brand for a polished, pulled together appearance that sets your salon apart.

Understand What Your Brand Is Up Against

As a salon owner, you might only be thinking about competing against other neighborhood salons in your area. However, your brand needs to stand out in the oversaturated market of the entire beauty industry, not just among local competitors. That’s why we focus on complete brand styling to elevate your business and raise the bar for your marketing efforts.

Charm Your Clients with Every Brand Interaction

upscale salon styling station

We aren’t simply designing a logo or choosing fonts for your website. We’re building an image that represents an experience that clients can expect whenever they enter your salon. When you showcase a polished, refined brand, your clients will know they can trust your stylists to deliver the services they want. Any marketing agency can throw together a logo. Building a brand means creating cohesive messaging and strong conceptual marketing for every brand interaction.

In today’s digital world, there are so many opportunities for clients to interact with your business. They might follow you on Instagram, see your physical ads while they’re out running errands, and view your digital ads on Facebook all before they ever sit in a chair at your salon. Each of those interactions is an opportunity to build an identity for your brand that creates an emotional connection with your clients.

We understand the power of brand building, and we’ll help you do it right. Along with a strong logo, we’ll help you put together a complete package of brand styling materials, including a color palette, font palette, imagery, and wordmark. Each of these will be designed to capture the essence of your brand personality to go beyond visual appeal to make a true connection with your audience.

Creative Services

REBRAND · LOGO DESIGN · WEBSITE DESIGN · SOCIAL MEDIA TEMPLATE DESIGN · STORIES/HIGHLIGHT ICON DESIGN · PRINT DESIGN ASSETS · MARKETING MATERIALS · PACKAGING DESIGN

our work

Brand Identity Development

Rebrand

Logo

Wordmark

Pattern

Color Palette

Typography

Social Media Branded Graphics

Branded Highlight Icons

Mood Board

Style Guide

Custom Print Design

Marketing Materials

Signage

Custom Brochures & Menus

Gift Card Presentation

Bounce-Back Cards

Loyalty Cards

Poster Designs

Packaging Design

Starting at $3500

Package Includes:
Brand Strategy
Inspiration/Mood Board
Wordmark
Logo
Color Palette
Typography
Style Guide
All Brand Assets in Zip File

Beauty branding is all about first impressions and in the business of beauty the bar is set high. Salons need a distinctive style to stand out and attract fashion-savvy clients in an over-saturated market.

Brand Identity Package

Starting at $3500

Package Includes:
Brand Strategy
Inspiration/Mood Board
Wordmark
Logo
Color Palette
Typography
Style Guide
All Brand Assets in Zip File

Beauty branding is all about first impressions and in the business of beauty the bar is set high. Salons need a distinctive style to stand out and attract fashion-savvy clients in an over-saturated market.

Brand Identity Package

Starting at $3500

Package Includes:
Brand Strategy
Inspiration/Mood Board
Wordmark
Logo
Color Palette
Typography
Style Guide
All Brand Assets in Zip File

Beauty branding is all about first impressions and in the business of beauty the bar is set high. Salons need a distinctive style to stand out and attract fashion-savvy clients in an over-saturated market.

Starting at $550

Our innovative, creative design will get the right results for your salon or spa. BeautyMark designs marketing materials that get more new clients, higher retail sales, greater spend per client and increase your profit.
Attractive design alone will not improve your salon’s bottom line. Work with the team that understands hair and beauty. BeautyMark designs beautiful salon marketing materials that get your business noticed.
Stand out of the crowd in compelling, professionally-crafted salon service menu, beauty business cards, or slick salon promotion. BeautyMark specializes in all of it.

Marketing Materials

Starting at $550

Our innovative, creative design will get the right results for your salon or spa. BeautyMark designs marketing materials that get more new clients, higher retail sales, greater spend per client and increase your profit.
Attractive design alone will not improve your salon’s bottom line. Work with the team that understands hair and beauty. BeautyMark designs beautiful salon marketing materials that get your business noticed.
Stand out of the crowd in compelling, professionally-crafted salon service menu, beauty business cards, or slick salon promotion. BeautyMark specializes in all of it.

Marketing Materials

Starting at $550

Our innovative, creative design will get the right results for your salon or spa. BeautyMark designs marketing materials that get more new clients, higher retail sales, greater spend per client and increase your profit.
Attractive design alone will not improve your salon’s bottom line. Work with the team that understands hair and beauty. BeautyMark designs beautiful salon marketing materials that get your business noticed.
Stand out of the crowd in compelling, professionally-crafted salon service menu, beauty business cards, or slick salon promotion. BeautyMark specializes in all of it.

Showcase Your Brand in Style

While digital marketing is a huge focus for any business, physical marketing materials are a must for any salon or spa. We can help you showcase your brand with custom print designs for salon menus, mirror clings, posters, signage, product labels, business cards, gift cards, rewards cards, brochures, and much more. Contact us to discuss your project details and pricing.

Free Brand Assessment

Check in with your beauty brand - is it on point?

OUR MINI BRAND AUDIT AND ULTIMATE CHECKLIST WILL HELP YOU EVALUATE THE STATE OF YOUR BRAND