2020 DIY Annual Salon Marketing Guide
Implement Your 2020 Marketing Strategies this year Plan ahead with Beauty of a Book™ available as an Instant Digital Download 12 Months of Beauty Business Marketing Beauty of a Book™ is a compilation of my top blog posts to help beauty bosses grow their businesses throughout the entire year. Beauty of a Book™ […]
Who is Your Salon or Spa’s Ideal Client?
Are you marketing your beauty business, salon or spa services to the widest possible audience? This may seem like the easiest way to grow your business fast, but trying to be all things to all people is not a good business strategy. Keep in mind one of the golden rules of marketing – “everyone” is […]
4 Steps to Start Your 2016 Salon Marketing Plan
A goal without a plan is just a wish. Investing a few hours at the start of the year to write a marketing plan for your beauty salon or spa can have a huge impact on profitability for the year to come. Step 1: Set Your Salon Goals and ResolutionsDon’t just have business dreams, have […]