📉 Feeling the Gaps? How to Book Clients in a Last-Minute World If your once fully booked calendar is now full of white space, we see you—and you’re not alone. More and more beauty pros are asking how to fill salon appointment gaps in a world where long-term rebooking is fading fast. The beauty industry […]
Back to school promotions that boost bookings for salons across the county. August and September mark the “Back-To-School” season, a time of starting over when the lazy days of summer transition to jam-packed routines. The key to Fall salon promotions is “to solve” the havoc summer has had on hair and skin, making Fall a […]
Worried about a summer slowdown? You’re not alone—but slower months don’t have to mean stalled growth. With the right strategy, you can turn seasonal lulls into opportunities to drive revenue and build stronger relationships. This post is packed with actionable ideas to boost summer salon client retention, so you can keep your appointment book full, […]
Looking for a fresh way to bring more clients into your salon this season? Father’s Day is the perfect opportunity to create targeted campaigns that drive bookings and boost revenue. These Father’s Day salon promotions are designed to help you attract new guests, engage your existing clientele, and showcase services that appeal to the men […]
Are you stuck between doing your own marketing or hiring help? When it comes to DIY vs. DFY digital marketing, beauty business owners must weigh time, cost, and impact. Whether you’re just starting out or scaling up, choosing the right strategy can make or break your ability to attract and retain clients. In this blog, […]
A well-curated salon brand Pinterest board is a powerful tool for visualizing and refining your salon’s brand identity. By thoughtfully selecting images that resonate with your desired aesthetic, you can create a cohesive vision that guides your marketing efforts and appeals to your target clientele. In this guide, we’ll walk you through the steps to […]
When it comes to seasonal marketing, fall is your moment to shine. The cozy, color-rich vibes of autumn aren’t just for Pinterest boards—they belong inside your salon, too. While your services may stay the same, your autumn salon aesthetics can refresh the guest experience, drive retail interest, and keep clients returning for more. This season, […]
WHAT IS READY-TO-WEAR SALON MARKETING? A special one-of-a-kind salon marketing system created by beauty industry specialists at BeautyMark Marketing. PRE-MADE DONE SALON PROMOTIONS How nice would it be to have professional salon marketing tools at your fingertips, without having to lift a finger? (well…maybe just to click the mouse) Imagine stunning salon promotions with rock-solid […]
