Gift Card Selling Strategies

Gift cards, gift vouchers, gift certificates. Whatever you choose to call them, they are your salon’s best marketing friend at Christmas. Why? Because they are great news for your salon cash flow. Gift Cards give you the chance to earn a brand new salon client and the opportunity to solve clients’ holiday dilemma of a […]

Instant Gift Card Sales: Eves = Effortless $$$

Did you know that the three most popular days for online Instant Gift Card sales are all “Eves”? Christmas Eve, Valentine’s Day Eve & Mother’s Day Eve.  Panicked gift givers who didn’t plan ahead can access your salon’s website and purchase a lovely, thoughtful gift for their loved one, making instant gift certificates the biggest money […]