How to Run Full-Hearted Promotions

how to run full hearted promotions

Ask yourself honestly. Do you run full-hearted promotions? Poor execution is usually to blame for marketing promotions not meeting expectations. Many salons run campaigns with the goal to bring in new clientele, but the opportunity to turn the “promotion guest” into a loyal client is lost. How and why is the opportunity lost? There are […]

Beauty of a Book Marketing Guide eBook

Beauty of a Book Marketing Guide

Wouldn’t you like to know exactly what your potential guests are looking for at any given time of year? The demand for salon services evolves seasonally, and your marketing strategy should allow you to tap into current demands so that your brand is always top of mind for your guests. That’s why Beauty of a […]

8 Steps To Run Full-Hearted Promotions

Ask yourself honestly. Do you run your salon promotions full-heartedly?  Poor execution is usually to blame for marketing promotions not meeting expectations. Many salons run campaigns with the goal to bring in new clientele. Yet, the opportunity to turn the “promotion guest” into a loyal client is lost.  How and why is the opportunity lost? There […]

2016 Salon Promotion Planning Cheat Sheet

Best retailing practices state that salon owners and managers should start planning promotions about three months in advance. While it’s not hard to put together packages or tailored retail displays, you can’t do it last-minute.  To make it easy on you BeautyMark has created a cheat sheet for WHAT HOLIDAY you should be planning and […]