How to Run Full-Hearted Promotions

how to run full hearted promotions

Ask yourself honestly. Do you run full-hearted promotions? Poor execution is usually to blame for marketing promotions not meeting expectations. Many salons run campaigns with the goal to bring in new clientele, but the opportunity to turn the “promotion guest” into a loyal client is lost. How and why is the opportunity lost? There are […]

How to Fill January Books in December

Fill January Books in December

December is the perfect month to implement a simple pre-booking strategy to help fill the books in the slower months ahead. Here are some ideas on how to fill January books in December. Hold a Holiday Giveaway Drawing Create a drawing to win a prize. Communicate the offer – explain to clients if they pre-book […]

Kick Off 2020 with Pre-Booking Incentives

Due to busy schedules and the desire to stretch every dollar, salon clients can stretch-out more and more time between scheduled appointments. One of the easiest ways to maximize the return rate and visit frequency of your clients is by implementing a pre-booking strategy. Reward clients for getting back into the salon before they even […]

Grow Your Beauty Business – Numbers to Know

As a marketing agency I am often asked “How do I grow my business?” That’s the million dollar question! There is no do it quick scheme – it’s about hard work, loving what you do, and knowing “your numbers”. What are “your numbers” you ask? The numbers to know are:1. # Current Guests per month2. […]

How Do I Grow My Salon Business? Numbers You Should Know

As a salon marketing agency we are often asked “How do I grow my salon business?” That’s the million dollar question! There is no get rich quick scheme in the professional beauty industry – it’s about hard work, loving what you do, and knowing “your numbers”.    What are “your numbers” you ask? The numbers […]