Key Elements of Beauty Salon Branding
“Brand” is much more than just a logo – it’s the foundation of your beauty business. A well-crafted brand creates emotion and experience. Beauty brands are all about style. If we think about well-known “big” beauty and hair brands, the first association that comes to mind is the fine-tuned overall perception of the brand. This […]
Rebranding Strategy – Is It Time for a Makeover?
Beauty branding is all about first impressions and in the business of beauty the bar is set high. Salons need a distinctive brand to stand out and attract clients in an over-saturated market. A Rebranding Strategy is what many beauty businesses face after being an established business for 5+ years – is it time for […]