Digital Marketing for Beauty Businesses
The importance of digital marketing for beauty businesses can’t be understated. What is your salon’s current digital marketing strategy? If you’re like many salon owners, you probably don’t have the digital footprint you’d like for your business. With the prevalence of technology in daily life, it’s not optional to have an online presence for your […]
How to Write a Brilliant Beauty Business Blog
Thought about starting a salon blog but are just too intimidated to strike the first key? Or, do you have a current salon blog you are looking to make improvements on? Here are 6 top tips on how to write a brilliant beauty business blog and turn your blog into a brilliant inbound marketing tool. […]
Boost Business with a Salon Blog
The perfect way to spark the chain reaction of inbound marketing is a salon blog. Blogging is one of the “Attract” methods that help pull a potential client into your marketing funnel. Including a salon blog in your marketing mix is part of a powerful strategy to boost business. 3 Stages of Inbound Marketing Stage […]
How To: Run Full-Hearted Salon Promotions
From the standpoint of a marketing agency it can be both baffling and frustrating to observe a salon client running a salon promotion in a half-hearted manner. Salon owners can be quick to surmise that marketing is a waste of money when a promotion disappoints; yet poor execution, rather than the promotion itself, is usually […]