Fundamentals of Salon Website Design

fundamentals of salon website design

In the business of beauty, competition is fierce. In order for your salon to stand out in the digital world, you need a stunning online presence – a unique website design that reflects your salon’s character. The right website will show off your business and allow you to reach out to new customers and stay […]

How to Write a Brilliant Beauty Business Blog

Write a Brilliant Beauty Business Blog

Thought about starting a salon blog but are just too intimidated to strike the first key? Or, do you have a current salon blog you are looking to make improvements on? Here are 6 top tips on how to write a brilliant beauty business blog and turn your blog into a brilliant inbound marketing tool. […]

Boost Business with a Salon Blog

Boost Business with a Salon Blog

The perfect way to spark the chain reaction of inbound marketing is a salon blog. Blogging is one of the “Attract” methods that help pull a potential client into your marketing funnel. Including a salon blog in your marketing mix is part of a powerful strategy to boost business. 3 Stages of Inbound Marketing Stage […]

Your Salon Website – Not Just a Pretty Face

Websites Are So Much More Than Just A Pretty Face In The Digital Age. Professional Websites Have Become The Foundation Of A Solid Salon Marketing Program And One Of The Most Important Investments A Beauty Business Makes. If Designed Properly A “Pretty” Website Not Only Looks Good But Also Helps Attract New Clients, Tells Your […]

Does Your Website Need a Makeover?

Does your salon website look “homemade”? Does your website need a make over? Are you putting a fresh face forward to potential clients? A beautifully branded, professional online appearance is a must-have to stand out of the crowd. A consistent brand experience across all touch points convince potential clients you deserve their trust. Little things […]

Write Your Own Marketing Plan: Step One Evaluate the Past 12 Months

Step One: Evaluate the Past 12 MonthsA goal without a plan is just a wish. Investing a few hours at the start of the year to write a marketing plan for your beauty salon or spa can have a huge impact on profitability for the year to come. Before looking to the future, take a […]

GET A LIFT to your online salon search results

Wanna get a lift to your online salon search results? Did you know that 97% of consumers use the Internet to research products or services in their local area. What specific online research tools do they use? 90% use search engines 48% use online Yellow Pages 42% use comparison shopping sites 24% use vertical sites BeautyMark […]

SALON WEB SITE DESIGN MATTERS, first impressions count

FIRST IMPRESSIONS COUNTIf you want to attract new clients to your salon or spa then your website is your best marketing tool according to a recent report by the Economist. The survey found that when it comes to searching for offers and discounts 62% of consumers like to use social media. However, when they’re looking […]

Appraise Your Salon Marketing This Summer {the perfect time}

It may not be the traditional time, yet the quieter summer months are ideal to appraise and re-think your salon marketing to be ready for fall’s big promotional push followed by the festive rush. Focus on these few key areas over: MAKE SALON MARKETING A PRIORITY Marketing is vital if you want to attract new […]

We Develope Custom Salon Websites To Suit Your Needs

BeautyMark Marketing creates only beautiful custom salon websites, never templated. The first step of any project is to determine your web site design & development needs and desires to ensure we produce a website that truly suits your needs. Find here the questionnaire and follow-up consultation that kick-starts all new web projects at BMM: SITE […]