In the business of beauty, competition is fierce. In order for your salon to stand out in the digital world, you need a stunning online presence – a unique website design that reflects your salon’s character. The right website will show off your business and allow you to reach out to new customers and stay […]
Thought about starting a salon blog but are just too intimidated to strike the first key? Or, do you have a current salon blog you are looking to make improvements on? Here are 6 top tips on how to write a brilliant beauty business blog and turn your blog into a brilliant inbound marketing tool. […]
The perfect way to spark the chain reaction of inbound marketing is a salon blog. Blogging is one of the “Attract” methods that help pull a potential client into your marketing funnel. Including a salon blog in your marketing mix is part of a powerful strategy to boost business. 3 Stages of Inbound Marketing Stage […]
Websites Are So Much More Than Just A Pretty Face In The Digital Age. Professional Websites Have Become The Foundation Of A Solid Salon Marketing Program And One Of The Most Important Investments A Beauty Business Makes. If Designed Properly A “Pretty” Website Not Only Looks Good But Also Helps Attract New Clients, Tells Your […]
So proud of our latest website launch for Salon Echo in Chicago, IL – we welcome you to check it out! salonecho.com
Does your salon website look “homemade”? Does your website need a make over? Are you putting a fresh face forward to potential clients? A beautifully branded, professional online appearance is a must-have to stand out of the crowd. A consistent brand experience across all touch points convince potential clients you deserve their trust. Little things […]
Step One: Evaluate the Past 12 MonthsA goal without a plan is just a wish. Investing a few hours at the start of the year to write a marketing plan for your beauty salon or spa can have a huge impact on profitability for the year to come. Before looking to the future, take a […]
Wanna get a lift to your online salon search results? Did you know that 97% of consumers use the Internet to research products or services in their local area. What specific online research tools do they use? 90% use search engines 48% use online Yellow Pages 42% use comparison shopping sites 24% use vertical sites BeautyMark […]
FIRST IMPRESSIONS COUNTIf you want to attract new clients to your salon or spa then your website is your best marketing tool according to a recent report by the Economist. The survey found that when it comes to searching for offers and discounts 62% of consumers like to use social media. However, when they’re looking […]
It may not be the traditional time, yet the quieter summer months are ideal to appraise and re-think your salon marketing to be ready for fall’s big promotional push followed by the festive rush. Focus on these few key areas over: MAKE SALON MARKETING A PRIORITY Marketing is vital if you want to attract new […]
BeautyMark Marketing creates only beautiful custom salon websites, never templated. The first step of any project is to determine your web site design & development needs and desires to ensure we produce a website that truly suits your needs. Find here the questionnaire and follow-up consultation that kick-starts all new web projects at BMM: SITE […]
